Daily Mail
These headlines look into social topics such as Facebook and Brexit, which are a part of our everyda lives, allowing the newspaper to attract a wider audience.
The Guardian
In these two particular front covers, once again parliment is brought up, due to being one of the most topical issued in the UK, the chicken article will appeal to vegans who are well aware of the crisis.
PRINT
PRODUCTION
The
news Industry is concerned with the production, distribution and circulation of
news information and entertainment.
Today’s
UK News papers are
•created
using a process called off set printing
•They
require large amounts of material
•The
employ mainly highly trained staff
Print
News is deadline driven with a typical turn around time of 24 –hours.
News
Circulation refers
to the number of newspapers that have been distributed (not sold). Circulation figures are important because
they are used to set advertising rates.
Print Newspaper sales have declined significantly over the past two decades which has had a significant effect on the way newspapers run their business.
Task 1
Print Newspaper sales have declined significantly over the past two decades which has had a significant effect on the way newspapers run their business.
Task 1
Ownership
refers to who financially supports and produces the paper. Newspaper owners may acquire more than one
brand (consolidation) which helps the owner target different audiences, gaining
a larger market share.
In
the UK there are three different ownership models
1.Media barons –
wealthy owners/proprietors
2.Trusts – a
legal arrangement where the finances from the owner are transferred to a
“trustee” to manage the newspaper
3.Cross media converged
conglomerates (Rupert Murdoch News Corp up until 2018 owned: News UK, 20th Century Fox and part owned Sky)
•Which two companies own 60% of the
British Press, what is their political affiliation?- News
UK and DMG Media
•Why might Press ownership be important in
shaping the British public views on political issues such as Brexit, voting for
political parties?
60%
of press is owned by Ring Wing companies which means that they will spread
positivity about the Conservatives due to their agreement with Capitalism and
Anti-socialism. If the public are more likely to read an article that shames
Corbyn rather than praising him, it may cause them to have a biased opinion
when voting in general elections.
British newspapers must attract audiences to make money and survive.
2015
UK newspaper industry contributed £5.3 Billion Gross value added and supports
£87,500 jobs.
Print
Newspaper production is financed through print sales and advertising revenue.
Circulation
sales
•14.3 million people read a newspaper
every day.
•81% of newspaper revenue comes from
circulation sales.
•The cost of a Daily Newspaper ranges from
3 p to £2.70 with the Daily Mail retailing at xx p and Guardian xx per day (Task
find out what the costs are!)
Advertising
•Advertisers pay for space in the paper
•Advertising in national newspapers is
expensive, depending on the paper’s circulation figures and audience (A, B, C1,
, D, E)
•The cost of a full page colour advert in
the Daily Mail is £30,000
•Newspapers now make money from adverts in
off line (print) and online (digital) editions
•Readers of print newspapers are more
likely to read an advert than online readers.
ALTERNATIVE
METHODS OF FUNDING PRINT NEWS INCLUDE:
Subscriptions
and donations
•Online subscription fees known as
paywalls, which pay for online services and also fund print papers (Task
find out what the subscription costs are for the
telegraph and the Guardian)
•Reader donations and memberships
Guardian- £5 a month
Daily Mail- £10.99 a month
Telegraph- £2 a week
Left wing, done to prevent referedum, Farage was encouraged to give up seats to other parties (he owned 317) but gave conservatives some seats last night in order to speed up Brexit.
Cultivation Theory- suggests that exposure to media, over time, subtly "cultivates" viewers' perceptions of reality. Gerber and Gross assert: "Television is a medium to the socialization of most people inot standardised roles and beahviours. Its function is in a word, enculturation.
Owners of different newspapers:
Telegraph- David and Frederick Barclay- Barclay Brothers
Guardian- Scott Trust Limited & Guardian Media Group
The Daily Mail- Jonathan Hamsworth
The Sun- News Group Newspapers Limited, News Corporation & News UK
Telegraph- Chris Evans
Guardian- Katherine Viner
The Daily Mail- Geordie Greig
The Sun- Tony Gallagher
The Daily Mail describes immigrants in the UK as a 'swarm', conservaties believe in capitalism and the daily mail is right wing, meaning that they are in support of removal of immagrants, making them look bad to sway the mindset of the public.
Socialism- a political and economic theory of social organization which advocates that the means of production, distribution, and exchange should be owned or regulated by the community as a whole.
Capitalism- an economic and political system in which a country's trade and industry are controlled by private owners for profit, rather than by the state.
g
Mark Williams spread vile hate-sppech via Twitter towards Katie Price's disabled son Harvey, calling him a "poor c**t". Price reached out online to find the man responsible, and The Sun helped to bring Williams down, who was then fired from his job as a window-manufacturing firm at RT Windows.
In its regualatory role, IPSO: holds newspapers to account, protects the rights ofthe individual, upholds standards of journalism, maintains freedom of expression for the press.
Regulation of the press
Womens name falsely used in article about a person hanging themselves due to extreme monopause symptoms recieved justice after complaining about the Daily Mirror. As Clause 1 states, it is stated that 'The Press must take care not to publish inaccurate, misleading or distorted information or images, including headlines not supported by the text'. The Daily Mirror apologised for what they did and agreed to fix and then re-publish the article, they also gave Gillian Chapman a sum of money which she then gave it to charity. The Mirror had recieved there information from a local newsagents who had not fact-checked their information before passing it on.
Rescue boats? I’d use gunships to stop migrants
Katie Hopkins came under fire after The Sun published one of her articles in which she described immagrants as 'cockroaches'. Despite beinging up very relevant points about the crisis being dealt with 4 years ago, the public responded with a shower of complaint after Katie was not covered by Ipso. Ipso did not find reason to take down the article as the language was not discriminating any particular person and was used as a general term. The word cockroach however could be associated with terrible past events and so The Sun decided to take the article down due to the backlash they were recieving. As well as this, after 200,000 people signed a petition to have Katie Hopkins sacked, she was removed from the company and moved to the Daily Mail. "In terms of the editors’ code, there wasn’t anything that could lead to a successful complaint against that column.”
The Guardian
The
Guardian Media Group includes the Guardian and Observer newspapers and
theguardian.com and was founded in Manchester during 1821.
The Guardian have an app to show that they have a strong online presense
In
2015 GMG had a 15 percent share in the market for combined print and online
circulation the third largest in the UK.
Across
different platforms the readership looks like
Desktop 7.8 million
Tablet 3.1 million
Mobile 15.8 million.
This
suggests that the Guardians adaptations to changes in digital technology and
convergence within the industry are working and helping the paper to survive
and flourish.
The
Guardian has had a long association with serious quality journalism, its social
roots (Manchester) have also lead it to
highlight the arts and culture for the public good. The news values of the paper reflect the
lives of the public from al cultures and walks of life.
The
Guardians current editor Katharine Viner
prioritises stories that are in the publics interest and for the common
good, and if they effect equality and freedom.
Journalists
need to report on all forms of public life including different cultures,
diverse perspectives and community services
This front page is public interest due to NHS being involved, The guardian is centre-left meaning that they agree that everyone should be equal to some extent, meaning that Trump visiting with plans that may poissibly contradict this will effect them and altogether grab their attention. Because the NHS is free for everyone.
The Guardian is not part of IPSO, the Daily Mail is.
The target audience for this tabloid is left wing readers, due to it being a labour exclusive. The purpouse of them being the audience is that it shocks them to read that the sun do not like Jeremy Corbyn and think he has done something wrong. The Sun is right wing, and by targeting left wing do so with the intent of outraging them. Also, the audience would be mainly males above 16 in the working class. This is because the sun is quite cheap and rarely speaks about serious political topics, otherwise covering celebrity gossip. The Sun is owned by Rupert Murdock who is a media baron with strong views on topics such as immagration. The Sun uses colloquial language to appeal to a younger audience.
